STAND DESIGN

Consulting

Management

Creative

Challenge

We were invited to supply concepts/costs for a 20m x 15m stand at the Tile & Stone Show, held at London’s ExCel centre. 

 

The brief was to create an open and inviting stand that showcased the ‘bestselling’ tile ranges available from BCT, or made under licence for Laura Ashley and several top UK home improvement retailers.

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Solution

  • The stand was divided up into four main branded display zones, set around a central bar/sales area and a large and secure storeroom.

  • There were several branded domestic bathroom/wall sets built into the stand and a ‘concertina’ style hanging rack (made up by the BCT tilers to our pre-supplied dimensions), to show off ten large (2m x 1m) tiled sample boards.

  • A large screen at the front of the stand played a selection of corporate videos about the company and their high-quality production processes and manufacturing standards.

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